03Revi Strategic Operating Plan

Revi Integration & Distribution Models.

Revi is designed to operate as an intelligent engagement layer on top of existing software platforms. Rather than requiring businesses to adopt a new operating system, Revi integrates with the platforms they already use — and can enter new ecosystems through three primary integration and commercial partnership models.
03.MThree Models

How Revi enters new ecosystems.

Model 1

Native Platform Partnership

Example:Mariana TekLive example

Revi establishes a direct partnership with the software platform and integrates natively into its ecosystem. Revi retains its own brand and sells directly to businesses operating on that platform. The platform partner can receive revenue share or other agreed commercial compensation.

Structure
  • Direct platform partnership
  • Native technical integration
  • Revi-branded product
  • Revi owns the customer relationship
  • Revi handles onboarding and Customer Success
  • Platform partner participates through agreed revenue share
  • Distribution benefits from partner access and alignment
Strategic Advantage
Aligned incentives, deeper ecosystem relationships, and direct ownership of recurring customer revenue.
Model 2

Public API Integration

Example:MindbodyAlmost live example

Revi integrates using the software platform's available public or partner API infrastructure. The integration allows Revi to offer its services to businesses operating on that platform without requiring the same type of deep native partnership.

Structure
  • API-based integration
  • Revi-branded product
  • Revi sells directly to end customers
  • Revi owns onboarding and Customer Success
  • API fees or usage costs may apply
  • Distribution is primarily driven by Revi's own GTM
Strategic Advantage
A repeatable technical path into larger software ecosystems where suitable API access is available.
Model 3

Embedded / White-Label Partnership

Example:Future strategic platform partnershipFuture model

A software platform embeds Revi's engagement technology into its own product offering. The partner can distribute the technology under its own brand, while Revi provides the underlying intelligence and automation infrastructure.

Structure
  • Deep technical partnership
  • Embedded or white-label product experience
  • Partner owns the end-customer relationship
  • Partner handles frontline Customer Success and support
  • Revi provides and maintains the technology layer
  • Commercial model may include licensing, usage fees, revenue share, or enterprise agreements
Strategic Advantage
Potential for large-scale distribution through established software platforms without requiring Revi to directly manage every end customer.
03.CComparison

Model comparison.

DimensionNative PartnershipPublic APIEmbedded / White-Label Partnership
Commercial relationshipDirect platform partnershipAPI access agreementDeep strategic / licensing partnership
BrandingRevi-brandedRevi-brandedPartner-branded (white label)
Customer ownershipReviReviPartner
Customer Success responsibilityReviReviPartner (frontline); Revi supports technology
Integration approachNative integrationPublic / partner APIEmbedded technology layer
Revenue modelRevi subscription; partner revenue shareRevi subscription; API fees may applyLicensing, usage fees, revenue share, or enterprise agreements
Distribution opportunityPartner access and alignmentDriven by Revi's own GTMLarge-scale distribution through the partner's platform
Mariana Tek and Mindbody are examples of the corresponding integration approaches. Embedded / white-label is a future strategic model and has not yet been commercially deployed.
03.LLong-Term Platform Positioning

A modular intelligence and engagement layer.

Revi's objective is to become a modular intelligence and engagement layer capable of operating across multiple software platforms and industries.

The integration model may differ by partner. The underlying strategic value remains consistent: Revi powers intelligent communication, engagement, conversion, and retention within existing business systems.

Because Revi owns and operates its core intelligence layer, every new ecosystem compounds a proprietary data advantage across conversations, customer behavior, and outcomes.

03.PCommercial Basics

Customers & pricing.

Ideal customer profile
  • Independent operators, private multi-location chains, and franchise organizations
  • Businesses that rely on recurring customer communication, conversion, and retention
  • Fitness and wellness businesses today — Revi's proven initial market
Structure
Monthly subscription per location
Platform license, AI infrastructure usage, messaging infrastructure, and customer success support.
Typical monthly range
$425–$965 per month
depending on deployment size and customer volume.